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Denim Icons: New LVC at dutil. Vancouver

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No doubt about it, Levi’s is an iconic brand. We like to pay homage to the icons of denim, and thus, are proud to announce that we are carrying the LVC (Levi’s Vintage Clothing) 1960’s 606 jean for ladies, and the 1947 shrink-to-fit 501 jean for gentlemen this Fall 2014.

For those ladies with a penchant for quality and vintage inspired looks, the 606 just might be the perfect jean. The 606 was originally created in the 1960s as a more stylish and affordable jean for ladies. In many circles, this jean was considered the first “skinny jean” available to women. The LVC 606 jean is made of 100% pre-shrunk cotton, so you can work them in yourself without relying on stretch fibres to make them comfy (a longer, but more rewarding process). Cotton tends to last longer, and repair better, so you can count on these for years to come.

And for gentlemen who have already conquered the sanforized raw jean – we are offering perhaps the world’s most famous denim fit: the 501 – but this time, in a shrink-to-fit denim. There are many different “recipes” for shrinking your denim, but we suggest the sure bet way: taking a bath while wearing your jeans. What makes this a sure bet, is the inability for the denim to shrink smaller than your body when you are physically wearing them during the shrinking process. Once you have them shrunk-to-size, you can wear them proudly, knowing that you have completed part one of the most original and authentic denim break-in processes known to man.

 

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