This season, men are being pushed to try something different when it comes to their denim. Rather than the typical dark wash, a slim-straight jean that has solidified itself as a staple in men’s wardrobes, designers are daring men to try prints, colors and interesting cuts.
Perhaps inspired by the endearing bearded men of Duck Dynasty, camouflage has made a massive comeback, with the print showing up on denim and corduroy alike. This season’s camo is subtle and accessible to any guy interested in amping up their wardrobe. Brands like Globe and Naked & Famous make choosing a camouflage print economical.
In addition to camouflage, washed denim is back and better than ever. Deliberate, high-contrast washes are being paired with leather jackets and chukka boots, freshening the style and bringing it into 2013 and beyond. Scotch & Soda isn’t afraid to show bright fades on dark denim (seen below).
More eco-friendly denim has also been showing as we become more and more aware of the importance of preserving our planet. Brands like Nudie and Tortoise have made it their mission to not only cut back on, but to eliminate the harmful processes typically used, all the way from how the cotton is grown, to how the jeans are washed.