Your cart
Close Alternative Icon

Fade February 2020

Arrow Thin Left Icon Arrow Thin Right Icon
Fade February 2020

Back for its 9th year, Dutil's annual Fade February Competition is here to find the world's best denim fades. With the help of our judges, the owners of the 3 best faded jeans in each of our stores will be crowned the winners of Fade February 2020 and win free jeans!

In Store Competition

Do you live in Vancouver, Toronto or Calgary? Great! You qualify for our in store competition. Register by Wednesday, February 26 and show up for judging at your local Dutil store on Saturday, February 29 at 6PM - the event will finish around 8pm. Beer will be served.

Online Competition

Not in Vancouver, Toronto or Calgary? Submit photos of your jeans by registering online before Wednesday, February 26. Our judges will select 1 first place winner, and the second place winner will be selected by our @dutildenimshop followers on Sunday, March 1.

Note: Participants in the Vancouver, Toronto & Calgary competitions may not also compete in the online competition.

Free Jeans?

That's right! Free jeans will be provided to the winners by C.O.F. Studio, Naked & Famous and Nudie.

Missed in-store registration? Come anyways! 

Comments on this post (9)

  • Feb 27, 2020

    @Mike c you can submit jeans of any brand!

    — Dutil Denim

  • Feb 27, 2020

    Can they be any brand or only those stocked by dutil?

    — Mike c

  • Feb 21, 2020

    @Wal C You can submit multiple jeans for the online competition, but for the in store contest we ask that you only bring 1!

    — Dutil Denim

  • Feb 21, 2020

    If I have 2 pairs of jeans – can I have 2 submissions?

    — Wal C

  • Feb 10, 2020

    @Jeremy You do have to wear them! Do you think you can squeeze into them?
    @Ken Only jeans are eligible for Fade Feb!

    — Dutil Denim

  • Feb 10, 2020

    Question: if i have a jacket and jeans to enter, do i submit separate entries or can i submit all in one form?


    — ken

  • Feb 10, 2020

    I’m guessing you have to wear the jeans in-store? Have a pair that are faded great but won’t fit anymore haha

    — Jeremy

  • Feb 05, 2020

    @ChrisiaanWells We’re going to shoot you over an email that you can use to register for Fade February!

    — Dutil Denim

  • Feb 04, 2020

    the submission for for the fade feb contest doesnt want to allow me to submit

    — Christiaan Wells

Leave a comment