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Fade February 2020

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Fade February 2020

Back for its 9th year, Dutil's annual Fade February Competition is here to find the world's best denim fades. With the help of our judges, the owners of the 3 best faded jeans in each of our stores will be crowned the winners of Fade February 2020 and win free jeans!

In Store Competition

Do you live in Vancouver, Toronto or Calgary? Great! You qualify for our in store competition. Register by Wednesday, February 26 and show up for judging at your local Dutil store on Saturday, February 29 at 6PM - the event will finish around 8pm. Beer will be served.

Online Competition

Not in Vancouver, Toronto or Calgary? Submit photos of your jeans by registering online before Wednesday, February 26. Our judges will select 1 first place winner, and the second place winner will be selected by our @dutildenimshop followers on Sunday, March 1.

Note: Participants in the Vancouver, Toronto & Calgary competitions may not also compete in the online competition.

Free Jeans?

That's right! Free jeans will be provided to the winners by C.O.F. Studio, Naked & Famous and Nudie.

Missed in-store registration? Come anyways!